The right product starts with the right experience.

outsideinview.comThe definition of a launch plan is to create buzz around a product, making it interesting for users to engage.  The user experience is a critical part of our launch plan. I recently had the most incredible user experience that you could imagine.  I feel the need to share the experience as a way we, the product management and marketing community, can learn new lessons about the user experience by creating brand ambassadors. Continue reading “The right product starts with the right experience.”