If you follow me on Twitter (@jidoctor), you know I am passionate about three things: family, product management/product marketing and my baseball team.
Watching a baseball game is like understanding your buyers: what strategy they employ, how they signal each other, how they listen and interact with the coaching staff and especially – for us fans – why do we keep coming back even for more even though this particular team doesn’t solve any problems? In fact, in most years, they actually create more stress for me, one of their “buyers.”
