We all know people who are feeling the impact of the economy. It’s a shame, and if we’re lucky enough to not be in the job hunting market, then, well. We’re just lucky. Nothing else to say here.
But, for those who are currently looking. There are some great words of wisdom to share.
Jason Alba writes about Job Search and Networking Introductions and I couldn’t agree with him more.
In this challenging economic environment, I am thankful to be employed and happy to assist others whenever I can. However…
how do you introduce yourself and ask for help. I recently received a LinkedIn invitation to connect that went something like this (slightly edited, just taking a few words out):
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Hi,
I noticed that you’re a Product Marketing Manager at [Acme] Corporation.
Would you please give me the name and contact information for the appropriate person to whom I may send my resume?
My position at [OldCo] was eliminated as part of a reduction in workforce last month.
I’m looking for a new position in marketing, business development, or sales.
Also, may I please add you to my professional network on LinkedIn?
John
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That was it. How many requests do you get like this? Expect the number to go up this year, as more people who have been heads-down employees start to navigate the job search. Looking in from the outside, think of yourself as a product and me as the buyer. Sell benefits to me.
Here is my very public response:
I know this is HIGHLY unsolicited advice, but I see this type of request coming through more frequently, so let me suggest something to you (or whoever wants to listen) – if this offends you, sorry, but hopefully it helps as you network during your job search.
You are asking me to part with a very valuable asset (my contacts) without any hint of context or motivation. You can simply go to Google or the yellow pages for that. I can give you a name or two, but they are virtually useless, especially when everyone and their dog is going to them right now for help that actually have my endorsement to do so because we have met, talked and targeted optimal opportunities to network further.
Might I suggest you pose your question a little differently? I have no idea WHO you are and WHAT you do. Not to mention we don’t have a relationship, but beside that, I really need to know more about you before I refer you to any network contact of mine (which I value greatly). You are asking to trade on my good reputation which I work hard to protect and improve.
You really have to give me something to go on. What about:
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“My name is _______ and I am connected to you (how?)
My current job ends a week from today. I have known about this for the last month and have been getting my job search in order, and networking as much as I can. I am wondering if you might have any recommendations for helpful recruiters, employment agencies, or people to whom I should talk?
I am in [city] and specialize in the _________ field. In my last job I (tell a story here that helps me wrap my brain around your value add).
I am looking for a role as a (job title). Ideally I would like to work for a company like (target company A, target company B, target company C). (Give me more context so I want to meet you in person)
I really do not expect you to open the kimono without getting to know me a little bit. So, before I ask for any network contacts I should talk to, would you be open to me buying you a cup of coffee one night next week?
I appreciate any help you might have to offer. If you think it would help, I can send you my resume or any other information.
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From the outside-in view, if we treat ourselves as a product, and highlight our benefits, how we can help solve the problem, what we can offer – even as we ask to receive, and take a systematic approach to our requirements, it very well could yield the desired goals.
Thoughts?
